Let's Chat
EMAIL ME |  Dribbble |  LinkedIn |  Behance

I am an Art Director and visual designer with experience working in e-commerce for fashioin, beauty and consumer goods brands. I have worked on projects ranging from web design and email design to branding and illustration. My expertise working in digital and interactive design, as well as my ability to analyze and problem solve, has allowed me to strategically address a range of design needs.



RÉSUMÉ


Rugs USA — Art Director

11/2019 - Present

  • Oversee junior and freelance designers
  • Manage creative requests, and timelines, and streamline briefing process for the marketing team using JIRA
  • Art Direction/Creative Direction and design for web, motion and print
  • Contributed to building the icon library, email design system, and custom illustration library
  • Designing omnichannel assets for the B2B team working with Home Depot
  • Working with product team on visual design for the DTC eCommerce site
  • Problem solving and strategic thinking relating to design execution
  • Brand development and overseeing implementation of brand guidelines
  • Animation and video editing with Adobe After effects and Premiere Pro

Rugs USA — Senior Digital Designer (eCommerce)

11/2018 - 11/2019

  • User Experience and User Interface design
  • Visual and interactive design for A/B testing program
  • Managed email design and visual design for Rugs USA and NuLoom
  • Art Direction
  • Animation with After Effects
  • Helped redesign filters & facets
  • Designed Improvements to Navigation and IA
  • Icon design for B2B portal

Tomorrow Sleep (Serta Simmons Bedding) — Senior Web Designer

7/2018 - 10/2018

  • Created designs for the Serta & Beautyrest Firmness guide
  • Designed the Tomorrow Sleep Amazon store

Newell Brands — eCommerce Art Director/Designer

7/2017 - 7/2018

  • Design for E–Commerce marketing emails
  • Visual design for product launches and campaigns
  • Design for retail (Amazon, Walmart, Costco, and Bed, Bath & Beyond)
  • Art direction and design for Crock–Pot, Contigo, Calphalon, Bionaire, Sunbeam, Holmes, and Coleman
  • Prototyping and design of Coleman landing pages
  • DTC web design

Estée Lauder — Freelance Visual Designer

5/2017 - 6/2017

  • Designed editorial emails, graphics for retailers and e-commerce site updates

Nautica (VF Corporation) — eCommerce Graphic Designer

4/2016 – 5/2017

  • Designed site updates for category pages and homepage
  • Designed editorial and promotional emails
  • Redesigned responsive website
  • Updated the information architecture
  • Designed and prototyped new monogramming experience
  • Website QA and testing

Bluefly — eCommerce Designer

1/2014 – 3/2016

  • Designed site assets for Bluefly and Belle & Clive
  • Designed editorial and promotional emails
  • Visual design for landing pages
  • Designed editorial and promotional emails
  • Design of type lockups including hand lettering
  • Sketching and concept development
  • Animation for sales on Belle & Clive

Phase One Network — Graphic Designer & Web Designer

9/2010 – 11/2013

  • Designed and illustrated CD packaging
  • Web design and development using HTML, CSS, and Wordpress
  • Designed logos and identities for artists and company subsidiaries

EDUCATION

The University of the Arts - Philadelphia, Pennsylvania

Bachelor of Fine Arts in Illustration (Focus: Design)

SKILLS & SOFTWARE

Digital Design, Branding, Web Design, Typography, Visual Design, Illustration, Art Direction, Traditional and Digital Drawing, Wireframing, UI, UX, Email Design, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects, Sketch, InVision, HTML, CSS