Rugs USA Marketing Design

Digital design for marketing on .com, email, and social channels as well as templates and guidelines for digital and print, giving other designers a foundation to create designs more quickly.

Contribution

  • Art direction
  • Brand design
  • Email design
  • Photo editing

    • Timeline

    2019 – 2022

    Email:

    I created several marketing email templates to use for various different types of messaging. All of the templates are responsive, developed for accessibility with alt text and live text, and account for dark mode. By creating templates, I was able to expedite email production time and standardize branding.

    Social media

    Instagram post and carousel templates. In order to help grow the Instagram audience as well as use it to drive revenue, I created templates as well as unique creative.

    Email

    Digital Campaign

    Channels included .com, Email & Instagram

    Social Proof – "The Loop"

    Marketing partnership with interior design influencers. Creative made for PLP and PDP on rugsusa.com. I art directed the design of the banners to be templated / reusable for any new influencers we worked with.

    Homepage Heroes:

    To keep branding consistent on .com, while allowing for opportunities to be heavily promotional, I established 2 kinds of visuals. One leverages color, shape and pattern, and another relies on lifestyle photography for a more story driven message.

    Other Projects

    Rugs USA Rebrand

    Social Media

    Nautica — Marketing & UX

    Let's Work Together

    Send me an email

    © Beth Greenberg 2026

    Portfolio designed and developed by me 🛠